Related skills
crm demand generation marketing automation lead generation roi analysisπ Description
- Build and run regional marketing programs to drive leads and pipeline.
- Own regional events end-to-end: plan, logistics, onsite, ROI.
- Organize and present campaign and event performance data for GTM teams.
- Optimize regional marketing spend to maximize ROI.
- Ensure field campaigns launch on time and on budget per global strategy.
- Manage day-to-day ops, budgets, vendors, and POs.
- Lead customer marketing initiatives: case studies, testimonials, video content.
π― Requirements
- Bachelorβs degree in Marketing, Business, or a related field (or equivalent experience).
- 3+ years of relevant experience in field marketing, events, or demand generation in a B2B or SaaS environment.
- Proven track record executing regional events and local campaigns from start to finish.
- Strong communication, project management, and vendor management skills.
- Highly organized, adaptable, and comfortable managing budgets and multiple priorities.
- Proficient with CRM and marketing automation tools, with strong data and ROI analysis capabilities.
- Someone who can leverage their local presence or influence to drive impact and overcome challenges.
- Willingness to travel as needed for regional events, meetups, and market activities.
π Benefits
- Competitive compensation packages
- Regular team outings and happy hours
- Career growth opportunities and learning solutions
- Inclusive, diverse workplace culture
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