Related skills
hubspot salesforce saas marketing automation marketo๐ Description
- Own and execute regional field marketing strategy aligned with objectives.
- Design and deliver integrated field programs: events, roadshows, webinars, ABM.
- Partner with sales leadership to support territory plans, pipeline creation and acceleration.
- Manage end-to-end program execution: planning, budgeting, logistics, promotion, measurement.
- Drive demand generation and pipeline through targeted campaigns and personalized experiences.
- Collaborate with digital, content, product marketing and partner marketing for consistent messaging.
๐ฏ Requirements
- 10+ years of field marketing in high-tech B2B/SaaS.
- Proven pipeline and revenue via field and ABM programs.
- Strong alignment with enterprise sales leadership.
- Experience with multi-channel field programs across regions.
- Experience with marketing automation/CRM (Marketo, HubSpot, Salesforce).
- Strong analytical mindset to measure, report, and optimize impact.
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