Related skills
salesforce marketing automation vendor management b2b budget management📋 Description
- Own the strategy, planning, execution, and success of the events channel for the Transportation and Warehousing vertical.
- Execute end-to-end event program management and logistics from initial planning to post-event follow up, including vendor management, budget, event promotions, sales enablement, data cleansing/tracking, KPI measurement, and maintenance of all event assets.
- Manage event budget forecast and reporting, evaluate results against goals, and generate learnings for improvement.
- Facilitate timely event lead processing within Salesforce, measure event impact, and develop post-event reports and insights.
- Own project management tools, documentation, event calendar, and processes used for managing event marketing programs & tradeshows.
- Support Private Sector sales teams and customers at Samsara’s annual customer user conference, Beyond. Travel up to 40% may be required.
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