Related skills
crm revenue operations retention promotions customer segmentationπ Description
- Deliver and manage a coherent promotional strategy to boost engagement and retention.
- Optimize the monthly budget to ensure the right players get the right investments.
- Be a thought leader in customer segmentation and lifecycle stages.
- Present insights to senior leadership and translate into repeatable playbooks.
- Develop and own an always-on test & learn roadmap with clear success metrics.
- Drive brand forward with promotions that build loyalty and advocacy.
π― Requirements
- 8+ years in Retention or Revenue Operations, incl. 3+ years in leadership.
- Deep understanding of customer segmentation and lifecycle stages.
- Proven experience managing and optimizing a large budget.
- Strong analytical skills to turn data into actionable insights.
- Experience in mobile-first, fast-paced consumer tech or gaming.
- Familiarity with regulatory/compliance in gaming or sports betting (a plus).
π Benefits
- Company-subsidized medical, dental, and vision plans.
- 401(k) with company match.
- Annual bonus.
- Flexible PTO to encourage work-life balance (2 weeks encouraged).
- Generous paid parental leave and disability benefits.
- Company equipment provided (Windows & Mac options).
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