Related skills
b2b saas messaging ai plg slg📋 Description
- Define end-to-end Dash narrative and GTM for priority innovations.
- Translate AI-powered products into clear positioning and value.
- Ensure messaging across launches, enablement, brand, and comms.
- Own strategy and operating model for critical product releases.
- Build scalable frameworks for cross-functional alignment and execution.
- Define success metrics, adoption goals, and post-launch plans.
🎯 Requirements
- 15+ years in Product Marketing or related roles, 4+ years managing teams.
- Proven GTM success for complex multi-surface products.
- Experience in B2B SaaS, productivity, or collaboration platforms.
- Strong positioning, launches, monetization, and lifecycle strategy across PLG and SLG.
- Demonstrated ability to build, coach, and scale high-performing teams.
- Executive presence to influence senior Product, Design, and Biz stakeholders.
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