Senior Director, Product-Led Growth Marketing

Added
21 minutes ago
Type
Full time
Salary
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Related skills

seo plg lifecycle marketing abm paid media

๐Ÿ“‹ Description

  • Lead and scale Dropbox's global digital marketing (Paid Media, Lifecycle)
  • Drive PLG marketing and optimize the customer lifecycle from acquisition to retention
  • Collaborate with Product, Analytics, Sales, Brand to improve journeys
  • Build data-driven growth loops across Brand, PLG, and SLG
  • Align marketing with Product, Analytics, Sales, and Brand teams

๐ŸŽฏ Requirements

  • 10+ years in digital marketing with growth in B2B SaaS or high-growth B2C
  • 5+ years leading multi-disciplinary teams and hiring
  • Hybrid GTM experience driving enterprise pipelines (ABM/PLG)
  • Managed global media budgets $50M+ across paid channels
  • Strong MarTech/AdTech experience (CDPs, marketing automation, attribution)
  • Excellent stakeholder management and cross-functional leadership
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