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gtm google ads ai tools meta ads manager ga4π Description
- Define vision and strategy for performance marketing to drive growth
- Oversee paid media across search, social, display, and affiliate
- Lead and mentor a high-performing performance marketing team
- Collaborate with cross-functional teams to maximize integrated ROI
- Establish KPIs, dashboards, and reporting on marketing efficiency
- Manage budget allocation to hit CAC/ROAS/LTV targets
π― Requirements
- 15+ years of experience in performance marketing or related field
- 10+ years of formal leadership experience
- Bachelor's degree in Marketing, Business, or related field
- Advanced expertise managing large-scale budgets across CAC, ROAS, and LTV
- Mastery of major ad networks, mobile attribution, cross-channel analytics, automation (Google Ads, Meta Ads Manager, GA4, GTM, Funnel.io)
- Deep experience establishing A/B testing and experimentation frameworks
π Benefits
- Equity in a rapidly growing startup
- Medical, dental, vision, life, disability, and 401(k) benefits
- Paid holidays and flexible, take-it-as-you-need-it PTO
- Monthly tech reimbursements
- Culture built on innovation and big ideas
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