Related skills
cross-functional collaboration attribution_models📋 Description
- Develop Patreon's performance marketing strategy to drive growth.
- Build an in-house paid media capability for creators.
- Shape paid channel investments across digital platforms to maximize ROI.
- Design creator-first, ethical paid media offerings.
- Collaborate with Product Marketing, Brand, Product, Engineering, Legal, and Trust & Safety.
- Drive growth while maintaining creator trust and revenue.
🎯 Requirements
- 8+ years in performance marketing/paid media strategy or media buying.
- Proven track record of creating paid media strategies that drive measurable growth.
- Hands-on planning, buying, and optimization across key digital channels.
- Strong understanding of attribution models, incrementality testing, and growth measurement.
- Ability to build new capabilities from the ground up, balancing vision with execution.
- Excellent cross-functional collaboration across Marketing, Product, Legal, and Trust/Safety.
🎁 Benefits
- Equity plans
- Healthcare
- Flexible time off
- Parental leave
- 401k plan with matching
- Hybrid work model with two in-office days per week
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