Related skills
ai youtube tiktok ads meta ads ott/ctv📋 Description
- Own new buyer acquisition: set targets and build measurement.
- Optimize paid channels: Google Shopping, Meta, TikTok, YouTube.
- Scale creator affiliate growth with attribution model.
- Leverage AI to improve campaigns and assets.
- Lead growth team and manage external agencies.
- Own measurement stack and MMM/incrementality framework.
🎯 Requirements
- 8-10 years in growth/marketing with 3+ years leading teams.
- Scale paid acquisition across Google, Meta, TikTok, YouTube.
- Experience building creator affiliate programs.
- Fluency in growth measurement and MMM.
- Experience managing agencies and external partners.
- AI-enabled growth tooling for optimization and analytics.
🎁 Benefits
- Medical, dental, and vision coverage.
- Equity and discretionary bonuses.
- Onsite at Detroit HQ.
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