Senior Director, Growth Marketing

📋 Description

• DRI for online revenue across Checkr Workforce and Mortgage; set strategy, forecast, and targets.
• Scale paid media (search, social, display, retargeting) and affiliate programs; optimize CAC.
• Own Checkr.com as a growth asset; lead experimentation on landing pages, pricing, and signup flows.
• Define and operate PLG lifecycle marketing for Workforce and Mortgage — onboarding, activation, expansion.
• Lead SEO/AEO strategy to grow organic traffic and surface in AI-driven search results.
• Build and lead a growth team; align initiatives with Product, RevOps, Finance, and Operations.

🎯 Requirements

• 15+ years of growth or performance marketing experience.
• Proven track record delivering revenue targets in B2B SaaS with self-serve/PLG motion (required).
• Deep multi-channel expertise across paid media, SEO/AEO, affiliate, and lifecycle marketing.
• Experience owning a growth website; fluency in experimentation, attribution, and analytics tools (Salesforce, Google Analytics, Omniture).
• Executive presence; translate data for senior stakeholders; fintech/HR tech or compliance a plus.
• A-player mindset with bias for action; ownership and urgency.

🎁 Benefits

• A fast-paced and collaborative environment.
• Learning and development allowance.
• Competitive cash and equity compensation, and opportunity for advancement.
• 100% medical, dental, and vision coverage.
• Up to $25K reimbursement for fertility, adoption, and parental planning services.
• Flexible PTO policy.