Execute and optimize integrated marketing programs across channels to drive leads.
Support ABM initiatives and collaborate with marketing and sales for results.
Plan multi-channel campaigns across paid search, social, email using automation.
Build landing pages, ads, emails, and assets aligned with messaging.
Develop content atomization to boost engagement on social and the web.
Produce assets with design/content teams for emails, pages, banners.

🎯 Requirements

5 to 7 years in digital marketing; 2+ years biotech/life sciences.
2-4 years in matrix environments leading marketing projects.
Lead nurturing, marketing automation, and web analytics.
Advertising platforms: LinkedIn, Google Ads, AdRoll.
Hands-on with marketing tools: HubSpot, Google Analytics, SEMrush, Salesforce.

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