Related skills
hubspot salesforce marketo abm 6sense📋 Description
- Own and deliver B2B pipeline generation with a multi-million budget.
- Forecast, track performance, and present results in monthly/quarterly reviews.
- Build lead scoring, funnel definitions, and pipeline attribution models.
- Build demand-gen infra from scratch; implement MAP, ABM, analytics.
- Scale channels: paid search, paid social, display, ABM, webinars.
- Develop ABM strategies targeting high-value enterprise accounts.
🎯 Requirements
- 10+ years in B2C & B2B demand gen and performance marketing.
- 5+ years in B2B SaaS with enterprise focus.
- Proven zero-to-one demand gen, managing multi-million budgets with ROI.
- Deep expertise in ABM; hands-on with Marketo, HubSpot, Salesforce, 6sense, Demandbase.
- Lead management: lead scoring, MQL/SQL definitions, funnel optimization.
- Strong analytical mindset with a testing culture and data-driven optimization.
🎁 Benefits
- 401(k) Program
- Health, Dental, Vision, and Life Insurance
- Short Term and Long Term Disability
- Paid Parental, Medical, Caregiver Leave
- Commuter Benefits
- Monthly Wellness Stipend
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