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salesforce demand generation marketing automation ai marketo📋 Description
- Own end-to-end strategy and execution of multi-channel AI campaigns.
- Develop full-funnel programs for AI offerings.
- Translate AI capabilities (ML, GenAI, automation) into compelling narratives.
- Orchestrate campaigns across email, paid media, events, ABM, social, and web.
- Partner with Marketing Ops to design scalable campaign architectures.
🎯 Requirements
- 6-10+ years of B2B demand generation or integrated campaigns.
- Experience marketing AI/ML/automation/data platforms.
- Proven success driving pipeline via full-funnel campaigns.
- Position AI offerings for technical and executive audiences.
- Hands-on with Marketo, HubSpot, Pardot and Salesforce.
- Strong analytics tying campaigns to revenue; ABM experience.
🎁 Benefits
- High-impact role driving AI leadership and pipeline growth.
- Ownership of strategic initiatives tied to revenue.
- Shape AI go-to-market strategy at scale.
- Collaborative, high-performing marketing team.
- Competitive compensation and benefits.
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