Related skills
hubspot salesforce marketing analytics marketo google adsπ Description
- Lead and scale demand engine across the buyer journey
- Drive pipeline growth via integrated multi-channel campaigns
- Align with Sales to improve lead quality and revenue
- Optimize ROI and conversion rates across channels
- Build quarterly and annual demand plans
- Partner with Product Marketing on messaging
π― Requirements
- 6β8+ years of B2B demand gen or growth marketing
- Proven track record of pipeline growth
- Experience with marketing automation platforms (Marketo, HubSpot)
- Experience with CRM systems (Salesforce)
- Strong analytical skills with funnel/attribution data
- Cross-functional collaboration with Sales, RevOps, Product Marketing
- Familiarity with ABM strategies and optimization
- Ability to leverage AI tools and automation to boost efficiency
π Benefits
- Comprehensive benefits package (medical, dental, vision)
- 401(k) matching
- 28 vacation days annually
- Paid parental leave
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