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hubspot b2b saas salesforce demand generation account-based marketing📋 Description
- Drive pipeline growth for mid-market and enterprise segments
- Own demand gen strategy with Sales and RevOps
- Run integrated multi-channel campaigns to build awareness and demand
- Focus on priority accounts and buying groups, not just leads
- Partner with Sales, RevOps and cross-functional marketing to accelerate revenue
- Design and execute campaigns to move Cognism upmarket
🎯 Requirements
- 5+ years in B2B demand generation, SaaS
- Campaigns for mid-market/enterprise audiences
- Strong commercial mindset; pipeline metrics, attribution, ROI
- Multi-channel campaigns incl. ABM
- HubSpot, Salesforce, Dreamdata or similar proficiency
- Thrives in fast-paced, high-growth environments; cross-functional
🎁 Benefits
- Inclusive, diverse, supportive culture
- Hybrid work with London office 3 days/week
- Global offices and international growth opportunities
- Cross-functional collaboration with Sales, RevOps, Marketing
- Values-driven culture that celebrates impact
- Meaningful, data-driven work with real outcomes
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