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r sql python hadoop causal inference📋 Description
- Evaluate marketing measurement via MMM, MTA, and incrementality testing
- Design/perform experiments; analyze problems to form hypotheses
- Analyze user engagement and communicate insights to stakeholders to inform roadmaps
- Build segmentation with propensity models for targeting offers
- Create dashboards tracking acquisition, monetization, and engagement
- Monitor experiments to optimize product UX and revenue; promote multivariate best practices
🎯 Requirements
- Bachelors’ or above in quantitative discipline: Statistics, Applied Mathematics, Economics, Computer Science, Engineering, or related field
- 7+ years experience using analytics to drive key business decisions
- Proven ability to work independently with stakeholders
- Significant experience with SQL and large unstructured datasets such as Hadoop
- Deep understanding of statistical analysis, experimentation design, and techniques like regression/decision trees
- Proficiency in programming/scripting and knowledge of R or Python
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