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salesforce marketo g2 deeto claude📋 Description
- Own multi-channel campaigns (email, in-app, webinars, events) to drive handraisers.
- Align campaigns to renewal and cross-sell opportunities across product lines.
- Partner with CAMs, RevOps, and Product Marketing to grow the customer base.
- Build and scale advocacy programs (G2 reviews, references, stories).
- Translate customer outcomes into compelling proof points and assets.
- Equip CAMs with repeatable campaign kits and enablement materials.
🎯 Requirements
- 5-7+ years in product marketing, customer marketing, lifecycle marketing, or advocacy (B2B SaaS preferred).
- Proven track record of driving pipeline via customer campaigns.
- Experience building/scaling customer advocacy programs (G2, references, case studies).
- Strong messaging/positioning to translate product into customer value.
- Skilled in campaign operations and marketing automation (Marketo, Salesforce).
- Collaborates across Sales, Customer Success, RevOps, and Product Marketing.
🎁 Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Life, AD&D, and Disability Insurance
- Paid Parental Leave
- 401(k) retirement plan
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