Related skills
data analysis html sql email braze📋 Description
- Develop and execute multichannel CRM strategy across the lifecycle
- Own lifecycle segments and flows via email, push, and in-app
- Analyze data to uncover customer insights and journey milestones
- Measure impact on KPIs like LTV, retention, churn
- Manage and optimize CRM tech stack for personalized journeys
- Liaise with technical and non-technical partners
🎯 Requirements
- 3-5+ years CRM management, subscription focus
- Proven CRM strategy and lifecycle execution
- Strong analytical and data analysis skills
- Segmentation, lifecycle marketing and personalization
- Independent with strategic and hands-on ability
- German and English language skills required; SQL/Shopify Liquid bonus
🎁 Benefits
- Flexible remote work worldwide up to 8 weeks per year
- Personal development budget and German classes
- Company-wide hack days and learning opportunities
- Inclusive culture with 47 nationalities
- Health checks and wellbeing support
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