Related skills
data analysis ai📋 Description
- Study ad platform creative performance to identify what works
- Analyze hooks, messaging, and audiences for patterns
- Turn research into testable hypotheses for creative
- Write briefs with audience, problem, and insight
- Run high-volume creative tests and interpret results
- Lead strategy in brainstorms and ensure ideas solve the brief
🎯 Requirements
- Analysing creative performance in paid channels
- Designing structured creative testing programs
- Writing clear, actionable creative briefs
- Translating research and data into creative ideas
- Strong judgment on messaging and audience fit
- Speed of execution and testing discipline
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