Related skills
looker creative strategy paid social tiktok ads ab testing📋 Description
- Lead data-driven marketing strategy across paid social and related channels.
- Create high-performance creatives that drive acquisition and revenue while upholding brand.
- Develop performance-driven ad briefs and copy for video, banners, and direct marketing.
- Analyze data in Meta Ads Manager, TikTok Ads Manager, and Looker.
- Collaborate with Design, Brand, and Strategy to produce assets and ensure consistency.
- Research customers, products, and competitors to guide strategy and spot trends.
🎯 Requirements
- Bachelor's degree required
- 5+ years of relevant creative and marketing experience
- Paid Social and/or Direct Response experience required
- Strong analytical mindset; interpret data; drive insights
- Experience with Meta Ads Manager; familiarity with TikTok, YouTube, Snapchat
- Excellent written/verbal communication; strong collaboration
🎁 Benefits
- Equal opportunity employer; inclusive hiring.
- Reasonable accommodations available for applicants.
- Background checks may be required.
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