Senior Content Strategist

📋 Description

• Lead scalable digital shelf content across platforms using AI.
• Apply keyword research and SEO to optimize digital shelf content.
• Integrate AI tools into content workflows for scalable, repeatable content across brands.
• Align deliverables with shopper research and e-commerce best practices across Amazon, Walmart, and others.
• Collaborate with designers and teams; mentor juniors to deliver high-quality content.
• Apply trends, competitive analysis, and performance metrics to refine strategies and demonstrate impact.

🎯 Requirements

• 4-6 years in content creation, optimization, and e-commerce strategy.
• PDP content experience with results on Amazon and Walmart.
• Hands-on AI tools experience to produce content at scale.
• Understand retailer content differences (Amazon Stores vs Walmart Brand Shop).
• Experience with PIMs/DAMs like Salsify and Syndigo.
• Excellent written and verbal communication; collaborative team player.