Related skills
content marketing b2b saas gtm video aiπ Description
- Develop a sharp content strategy aligned with business goals.
- Grow brand into the destination for modern GTM with hands-on execution.
- Create engaging content: research, videos, webinars, podcasts.
- Translate complex sales tech concepts into digestible content.
- Collaborate with Demand Gen, PMM, and Sales on campaigns.
- Scale content with AI tools; fluency with Claude required.
- Optimize performance and iterate based on data.
- Take risks and stand out; avoid boring SEO posts.
π― Requirements
- 8-10 years content marketing experience, ideally at a B2B SaaS GTM.
- Full funnel experience from brand-building to conversions.
- Knowledge of GTM trends; stay on pulse of what's new.
- Clear, crisp writing; avoid jargon; accessible.
- Deeply creative; produce on-brand content across channels.
- AI pro; comfortable with Claude; bonus with AirOps/Tofu/Opus Clip.
- Distribution-first mindset; leverage influencers and network.
- Organized; strong PM skills; manage multiple campaigns on time.
π Benefits
- Equity and bonus or commission programs.
- 401(k) plan; 10+ holidays; flex PTO; parental leave.
- Employee assistance program and wellbeing benefits.
- Global travel coverage; life/AD&D/STD/LTD insurance.
- FSA/HSA and medical, dental, and vision benefits.
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