Added
22 days ago
Type
Full time
Salary
Salary not provided
Related skills
campaigns analytics cross-functional collaboration brand strategy agency management๐ Description
- Translate business priorities into clear brand strategies and briefs.
- Define brand role across key moments, aligning with commercial goals.
- Scale global brand positioning, narratives, and value propositions.
- Create scalable brand frameworks and activation models for markets.
- Lead strategic briefs and guide internal and external creative work.
- Collaborate with Growth & Innovation, Marketing, Product Marketing, Commercial teams.
๐ฏ Requirements
- 8-12+ years in brand strategy within global or multi-market orgs.
- Translate business challenges into brand strategy, positioning and campaigns.
- Scale brand initiatives across markets; develop toolkits/playbooks.
- Develop strategic briefs and partner with creative agencies.
- Link brand-building to acquisition, retention, and mental availability.
- Cross-functional collaboration with global and local teams; analytics.
๐ Benefits
- Commitment to diversity and inclusion across teams and cities.
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