Related skills
google analytics google ads the trade desk nielsen moat/ias/doubleverify📋 Description
- Identify opportunities to improve campaign performance and insights.
- Execute campaigns across digital platforms with real-time optimization.
- Develop media plans: platform choice, audiences, and creative strategy.
- Monitor performance, budgets, pacing; provide updates and insights.
- Create data-driven client reports with pacing and optimizations.
- Collaborate with Client Services, Strategy, and Creative teams.
🎯 Requirements
- 2+ years agency media buying experience.
- Advanced Excel (pivot tables, VLOOKUPs, macros).
- Proficiency across platforms: Social, Search, Programmatic, Publisher.
- Analytics, attribution, and measurement systems (GA, MOAT, Nielsen).
- Experience with attribution partners (VIQ, PlaceIQ, Dialogtech).
- Strong communication and cross-functional collaboration.
- University degree required.
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