Related skills
hubspot salesforce b2b marketing abm 6senseπ Description
- Design and execute targeted ABM programs for housing accounts
- Partner with Sales and Product Marketing to identify priority accounts
- Orchestrate multi-channel ABM campaigns across content, ads, events
- Align with Sales to deliver playbooks, messaging, and content
- Define success metrics and optimize ABM programs
- Leverage ABM tools (6sense, Demandbase, Terminus) in MarTech
π― Requirements
- 5+ years in B2B marketing, with 3+ years in ABM leadership
- Proven ABM program with measurable pipeline and revenue
- Deep understanding of enterprise sales cycles and buying committees
- Hands-on with ABM platforms (6sense, Demandbase, Terminus) and CRM/MA tools
- Strong project management for multi-touch campaigns
- Excellent communication and collaboration with Sales
π Benefits
- Equity in the company
- Medical, Dental and Vision premiums covered
- Fully paid parental leave
- Commuter benefits
- 401k benefits
- Fitness & home services stipend
π Relocation support
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