Related skills
analytics gtm marketing strategy cross-functional leadership prπ Description
- Team with Product Management to surface Roku OS features
- Build a unified marketing strategy for OS feature launches
- Partner with creative teams to highlight experiences for consumers and partners
- Lead OS communications across PR, websites, retail, apps, and videos
- Know audiences deeply and tailor messaging to each group
- Spot opportunities and touchpoints to influence purchase decisions
π― Requirements
- 5+ years in entertainment or consumer tech; hardware or services bonus
- Collaborative spirit and ability to unite cross-functional teams
- Comfort with ambiguity and ability to uncover new possibilities
- Hands-on GTM planning and execution with attention to detail
- Analytical chops to turn data into clear recommendations
- Confident and clear communicator with any audience
π Benefits
- Health insurance, equity awards, and life insurance
- Disability coverage, parental leave, wellness benefits
- Paid time off for vacation and personal reasons
- 401(k)/pension retirement options
- Global mental health and financial wellness resources
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