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5 days ago
Type
Full time
Salary
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lms gtm salesforce ai gongπ Description
- Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it.
- Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline.
- Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers.
- Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch.
- Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake.
- Maintain a continuous learning rhythm for tenured sellers through micro-learning, peer-led sessions, and skills clinics that reinforce messaging, sharpen technique, and build confidence in competitive deals.
π― Requirements
- 8+ years of experience in sales enablement, sales training, or a quota-carrying sales role within a B2B SaaS company. Background in consulting or strategic advisory is a major plus.
- Demonstrated experience designing and delivering enablement programs with measurable impact on ramp time, quota attainment, or win rates
- Experience with AI-powered GTM tools, including conversational intelligence platforms, AI-assisted content generation, and personalized learning systems, with a practical understanding of how to integrate these tools into seller workflows to drive adoption and performance.
- Strong working knowledge of enterprise sales methodologies (e.g., MEDDIC, Command the Message, Challenger, Value Selling) and the ability to apply them in practical field contexts
- Experience leveraging Gong or equivalent conversation intelligence platforms to analyze seller performance and build coaching programs
- Familiarity with Salesforce, LMS platforms, and modern sales content management tools (e.g., Highspot, Accord)
π Benefits
- Step Up: Show the world what it looks like to live and work by these guiding principles. #StepUp
- One Team: Make Hootsuite a place where everyone feels safe, welcome, valued, and empowered to do their best work. #OneTeam #FreeToBeMe
- Customer Obsessed: Focus relentlessly on helping our customers succeed. #CustomerObsessed
- Go Fast, Be Agile: Widen our competitive advantage by committing to speed and simplicity over perfection and complexity. #GoFastBeAgile
- Play to Win: Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders. #PlayToWin #NoExcuses
- Neighbours & Allies: Give back to our communities and be an ally. #SocialForGood #Allies
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