Related skills
crm email braze loyalty push notificationsπ Description
- Own strategic development and execution of data-led CRM initiatives.
- Collaborate with local marketing teams on roadmap and priorities.
- Lead multi-channel CRM campaigns across email, push, and in-app messaging.
- Integrate CRM initiatives with marketing, product, and design roadmaps.
- Drive campaign analytics and present insights to senior leadership.
- Establish governance and QA for outbound communications for compliance and brand.
π― Requirements
- 7+ years in loyalty program management, CRM strategy, or customer engagement in senior roles.
- Experience in B2C within tech/e-commerce with at least 3 years managerial experience.
- Strong leadership and cross-functional collaboration in global orgs.
- Designing, launching, and optimizing multi-channel subscription programs.
- Excellent communication and presentation skills for senior leadership.
- Experience with Iterable/Braze/CleverTap/Leanplum is preferred.
π Benefits
- Competitive salary and benefits, plus stock options.
- Opportunity to work across 10+ diverse markets and customer segments.
- Data-driven, inclusive culture where people and data come first.
- Build scalable, data-led CRM programs with real impact.
- Autonomy to experiment and own your roadmap.
- Collaborate with marketing, product, and analytics teams globally.
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