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content strategy branding product marketing messaging edtechπ Description
- Develop and own CommonLit messaging for educators and districts
- Create district-facing materials and sales collateral
- Produce product-first content translating concepts for educators
- Articulate instructional stances and efficacy in plain language
- Drive in-product messaging and drip campaigns to boost usage
- Partner with Product to align timelines and GTM messaging
π― Requirements
- 4-7 years of Product Marketing experience, ideally in EdTech
- Experience with branding, messaging, positioning, and product launches
- Strong writer with excellent verbal and written communication
- Customer-focused and curious about problems you solve
- Collaborative, cross-functional with documentation
- Entrepreneurial, self-starter in fast-paced environment
π Benefits
- Health, dental, and vision insurance
- HSA and FSA plans including Medical and Dependent Care FSA
- 401(k) with 4% employer match
- Life and legal insurance options
- Remote work stipend and home office setup
- Generous time off with holidays and leave policies
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