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gtm enterprise marketing positioning product marketing sales enablement📋 Description
- Define the new enterprise market: category, narrative, and OpenAI's value proposition.
- Own end-to-end product marketing for a net-new business from definition to launch.
- Partner with Product to shape strategy and roadmap: translate needs into guidance.
- Define GTM with Sales: target segments, personas, motions, and messaging.
- Differentiate OpenAI in a competitive enterprise landscape vs cloud providers.
- Figure out segmentation, adoption, and usage strategy: identify buyers and growth.
🎯 Requirements
- 15+ years in product marketing, GTM, or related enterprise/B2B roles.
- Thrives in ambiguity and enjoys building something new from scratch.
- Experience defining or launching net-new products or categories with sales.
- Comfort with ambiguity; motivated by ownership and impact.
- Translate complex technology into clear, differentiated enterprise value narratives.
- Holistic view of market creation, segmentation, adoption, and competition.
🎁 Benefits
- Hybrid schedule: 3 days/week in the San Francisco office.
- Remote US option with frequent travel.
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