Product Marketing Manager II

📋 Description

• Own messaging and positioning for key products, translating capabilities into customer value
• Lead go-to-market planning for launches, audiences, value props, enablement, adoption
• Create sales enablement materials: decks, talk tracks, battlecards, and one-pagers
• Partner with Product Management on roadmap priorities, needs, trends, and differentiation
• Support analyst relations and market briefings with strong narratives and proof points
• Use insights to inform positioning, packaging, and strategy
• Develop persona-led messaging for industries and markets

🎯 Requirements

• 3+ years of experience in product marketing, ideally in B2B SaaS, martech, or AI
• Strong ability to turn complex products and technical capabilities into simple, differentiated, benefit-led messaging
• Experience building go-to-market strategies for new products, major launches, or strategic repositioning initiatives
• Excellent writing and storytelling skills, with the ability to create executive-ready narratives, sales decks, customer-facing content, and internal enablement
• Commercial mindset with strong understanding of B2B sales motions, buyer personas, competitive positioning, and revenue impact
• Experience with AI, data analytics, social listening, media monitoring, or consumer intelligence is a strong plus

🎁 Benefits

• Additional Premium Health insurance
• Sodexo food vouchers equal to 80 lv per month
• 25 days of vacation
• Flexible benefits (Re:benefit)
• Udemy subscription
• Flexible work from office or remote