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b2b saas messaging ai pipeline healthcare technology📋 Description
- Market & Strategic Insight: identify dynamics, shifts, buyer trends, and regulatory considerations.
- Define problem statements and differentiated positioning rooted in customer workflow.
- Go-to-Market Strategy: define and execute GTM for new features and growth initiatives.
- Messaging & Narrative Development: translate product capabilities into differentiated business value.
- Performance & Optimization: define metrics and monitor performance to improve awareness and pipeline.
- Sales & Cross-Functional Enablement: enable Sales with value propositions, messaging tools, and insights.
🎯 Requirements
- Bachelor’s degree; advanced degree or equivalent experience.
- 4–6 years in Product Marketing for B2B SaaS.
- Healthcare tech experience required; provider/post-acute/practice group preferred.
- Experience with Pragmatic Marketing, SVPG, or PMA; certification a plus.
- Proven ability to craft value propositions linking product to outcomes.
- Demonstrated ability to support pipeline for new offerings and expansions.
🎁 Benefits
- Benefits starting from Day 1!
- Retirement Plan Matching
- Flexible Paid Time Off
- Wellness Support Programs
- Parental & Caregiver Leaves
- Fertility & Adoption Support
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