Product Marketing Manager, Crypto - US

Added
2 hours ago
Type
Full time
Salary
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Related skills

data analytics growth messaging experimentation lifecycle marketing

๐Ÿ“‹ Description

  • Own product marketing for Robinhood Crypto in the US, leading GTM strategy.
  • Partner with product, lifecycle, creative, legal, and compliance to drive growth.
  • Advise product teams on roadmaps using user insights and market feedback.
  • Develop messaging informed by user data, testing, and audience understanding.
  • Craft marketing plans and creative direction to drive adoption and engagement.
  • Define success metrics and track impact with product and data science teams.

๐ŸŽฏ Requirements

  • 7+ years in product marketing or related consumer growth in tech.
  • Strong GTM leadership, shaping positioning, messaging, and launches across channels.
  • Data-informed decisions with experimentation and performance metrics.
  • Channel fluency across lifecycle, performance, in-product, and social.
  • Comfort with regulated consumer products and collaborating with legal/compliance.
  • Thrives in a fast-paced environment with a bias toward action.

๐ŸŽ Benefits

  • Bonus opportunities
  • Equity
  • Benefits
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