Related skills
payments market research positioning product marketing messaging📋 Description
- Develop messaging and positioning for fraud prevention/payments that show differentiation and buyer value
- Lead go-to-market strategy and execution for product launches and campaigns
- Conduct independent market research and competitive analysis to identify opportunities
- Create sales collateral: decks, battlecards, datasheets, and brochures
- Build competitive intelligence assets and maintain market dynamics awareness
- Collaborate with PM, Field Marketing, and Sales to run integrated campaigns
🎯 Requirements
- 2-3 years in B2B product marketing/management in fintech/fraud domain
- Excellent written and verbal communication; translate tech to business buyers
- Familiarity with fraud, payments, AML or financial crime
- Proven ability to create sales-ready collateral with minimal revisions
- Self-starter who identifies gaps and drives to completion
- Strong research/analytical skills; translate data into narratives
🎁 Benefits
- Comprehensive benefits: medical, dental, vision, 401K, Life, STD, LTD, FSA
- Flexible spending account options
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