Related skills
market research positioning product marketing messaging cross-functional collaborationπ Description
- Shape positioning, messaging, and GTM for products and segments.
- Translate donor and Giving Partner needs into product narratives and launches.
- Lead product marketing milestones impacting ~2M donors and 75k nonprofits.
- Collaborate with cross-functional teams to drive launches, adoption, and growth.
- Build launch campaigns, channel plans, and enablement materials.
- Track performance and optimize launch strategies using KPIs.
π― Requirements
- 3+ years in product marketing; 5+ years marketing/strategy.
- MBA or MS in marketing or business is a plus.
- Excellent storytelling, positioning, and messaging skills.
- Data-driven with ability to translate insights into GTM plans.
- Cross-functional collaboration and project management.
- Bachelor's degree required; donor/giving platforms experience a plus.
π Benefits
- Competitive pay and excellent benefits.
- Flexible PTO.
- Virtual team with mission-driven culture.
- Opportunity to help donors and nonprofits do more good.
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