Related skills
gtm cybersecurity messagingπ Description
- Master storyteller translating SMEs content into engaging collateral that shows value
- Drive thought leadership messaging and positioning for assigned offerings
- Create differentiated, value-based content based on competition and buyer personas
- Conduct market and competitive analysis to position services
- Manage Digital Asset Management platform to keep content updated
π― Requirements
- 3-5 years cybersecurity product marketing experience
- Detail-oriented and organized multi-tasker who can execute multiple projects simultaneously
- Demonstrated success with value-based messaging and competitive positioning
- Excellent written and verbal communication skills
- Relevant subject matter expertise in cybersecurity products, services and industry
- Understanding of how a product/service is sold and the toolkit needed to enable sellers
π Benefits
- Remote workforce primarily (U.S.-based; some travel may be required)
- Group Medical Insurance options
- Group Dental Insurance
- 12 corporate holidays and a Flexible Time Off program
- Healthy mobile phone and home internet allowance
- Eligibility for retirement plan after 2 months
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