Related skills
financial services positioning sales enablement messaging multi-product📋 Description
- Lead go-to-market planning and execution for new products and features.
- Define launch narratives, audiences, and success metrics with cross-functional teams.
- Build differentiated positioning and messaging for Crux’s products.
- Translate customer and market insights into actionable go-to-market strategies.
- Enable commercial teams with product narratives, decks, and training materials.
- Develop persona expertise and tailor go-to-market for core customer segments.
🎯 Requirements
- 5-7 years in B2B product marketing in startups/high-growth.
- Professional experience in financial services.
- Experience supporting multi-product orgs with multiple buyer personas.
- Ability to translate complex financial/technical concepts into clear messaging.
- Experience creating sales enablement materials for customer-facing teams.
- Excellent written and verbal communication with cross-functional teams and leadership.
🎁 Benefits
- Competitive compensation package, base salary, bonus and equity
- Healthcare benefits, including dependent coverage
- Remote-first company with quarterly onsite meetings
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