Related skills
b2b saas apis customer insights ai tools developer ecosystems📋 Description
- Customer Insights & Voice of Customer – lead research across segments to inform messaging and GTM.
- Customer Advisory Program – run the Customer Advisory Board; collect feedback and input.
- Customer Stories & Proof Points – develop case studies and narratives for developers and leaders.
- Competitive Intelligence & Battlecards – analyze competitors; create battlecards and win/loss insights.
- Customer Adoption & Lifecycle Programs – design onboarding, nurture, and education to drive usage.
- Customer Enablement & Education – provide enablement materials and resources to accelerate value.
🎯 Requirements
- Experience – 3-5+ years in product marketing for B2B SaaS.
- AI-Obsessed – proficiency with AI tools for research, content, and workflows.
- Strategic Leadership – develop and execute GTM strategies at scale.
- Technical Acumen – understanding of APIs, developer ecosystems, and cloud platforms.
- Sales & GTM Collaboration – work with Sales, CS, and Product to drive revenue.
- Education – Bachelor's in Marketing/Business; MBA or equivalent preferred.
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