Related skills
positioning product marketing messaging landing pages customer research📋 Description
- Own positioning and messaging for new products and major features.
- Translate product strategy into differentiated value across segments.
- Shape launch narratives from GTM alignment to post-launch optimization.
- Lead qualitative and quantitative customer research to sharpen messaging.
- Guide copy across landing pages, lifecycle emails, and funnels.
- Improve conversion and adoption by testing and refining messaging.
🎯 Requirements
- 7+ years in product marketing, ideally product-led.
- Own positioning and messaging for products/features.
- Lead or contribute to product launches.
- Strong customer research with qualitative and quantitative insights.
- Impact on conversion/adoption with data-informed messaging across teams.
- Office-based work most days of the week.
🎁 Benefits
- Office presence most days in Tel Aviv.
- AI-first, data-driven culture.
- Growth opportunities with Product and Marketing teams.
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