Related skills
fintech blockchain📋 Description
- Drive the product marketing strategy for Paxos' platform offerings, including positioning, messaging, and competitive analysis
- Partner with product teams to shape roadmap priorities based on market insights and customer feedback
- Develop compelling sales enablement materials and train sales teams on effectively positioning our platform capabilities
- Lead product launches from start to finish, coordinating cross-functional stakeholders and ensuring successful execution
- Create thought leadership content that establishes Paxos as the leader in blockchain infrastructure for financial institutions
- Build deep understanding of customer needs and translate technical capabilities into clear business value propositions
🎯 Requirements
- 7-10 years of product marketing in B2B tech or financial services
- Strong enterprise sales cycle knowledge and enablement
- Experience marketing complex tech to enterprise buyers
- Excellent written and verbal communication
- Track record of successful product launches
- Strong cross-functional project management
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