Product Marketing Director, US

Added
2 days ago
Type
Full time
Salary
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Related skills

community engagement digital marketing web3 crypto cefi

πŸ“‹ Description

  • Develop go-to-market strategy for Americas (US & LATAM) across CeFi/Web3.
  • Grow community engagement by partnering with crypto-native communities and influencers.
  • Expand Americas events, meetups, and hackathons for crypto users and devs.
  • Build strong brand presence at crypto events, media, and social platforms.
  • Align regional product messaging with local GMs and market teams.
  • Craft region-specific narratives reflecting user needs and trends.

🎯 Requirements

  • 10+ years in product marketing with fintech/crypto consumer tech experience.
  • Direct trading experience in crypto markets is highly desirable.
  • Leadership to drive marketing initiatives in a fast-paced environment.
  • Financial markets knowledge across stocks, crypto, forex.
  • Digital marketing expertise for fintech/crypto: conversion, content, social.
  • Community-building: crypto-native communities, influencers, events.

🎁 Benefits

  • Competitive total compensation package
  • L&D programs and education subsidy for growth
  • Various team-building programs and company events
  • Wellness and meal allowances
  • Comprehensive healthcare schemes for employees and dependants
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