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gtm messaging ai workday enablementπ Description
- Guide differentiated positioning, messaging, and buyer personas.
- Lead AI-informed messaging using generative AI for speed.
- Influence GTM strategy and execution for product ownership.
- Perform market, customer, and competitive research with AI tools.
- Lead launches and collaborate on roadmap narratives.
- Enable sales and demand teams with messaging and intel.
π― Requirements
- 10+ years in B2B tech, esp. SPM or enterprise SaaS.
- 5-7+ years in product marketing leadership.
- Proven enterprise GTM with measurable revenue impact.
- Knowledge of SPM tech and Workday ecosystem preferred.
- Familiarity with enterprise sales motions and value-based selling.
- Strong storytelling and messaging framework expertise.
π Benefits
- Equal opportunity employer; accommodations on request.
- Diverse, collaborative, innovative team culture.
- Opportunities for growth and impact.
- Privacy and compliance with Job Applicant Privacy Notice.
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