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growth data analysis experimentation go_to_market📋 Description
- Own product marketing for defined products across the full lifecycle (Discover → Shape → Launch → Learn → Optimize → Scale).
- Conduct customer discovery via surveys, qualitative feedback, and behavioral data.
- Synthesize insights across data sources into clear, actionable narratives.
- Define positioning, messaging, and value propositions for your products.
- Partner with Product and Design to influence UX, flows, and in-product copy.
- Develop go-to-market plans and execute launches across channels.
🎯 Requirements
- 2-4 years of experience in Product Marketing, Growth, or Lifecycle Marketing.
- Strong analytical thinking and data-driven decisions.
- Clear, concise communicator who distills complex ideas into insights.
- High ownership and accountability for outcomes.
- Strong cross-functional collaboration with Product, Design, Marketing, and Engineering.
- Ability to manage multiple initiatives in parallel in ambiguity.
🎁 Benefits
- Remote-friendly, full-time role.
- Collaborative, innovative culture.
- Opportunity to shape fintech and retail products.
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