Product Led Growth Marketing Manager - ASO (Contract)

📋 Description

• Own and implement ASO strategy for core brands on Apple App Store and Google Play.
• Design, execute, and analyze A/B and multivariate tests for mobile funnels.
• Identify and implement PLG initiatives to acquire and activate customers.
• Partner with Product and Growth Engineering to measure marketing experiments in onboarding.
• Conduct in-depth data analysis to monitor funnel performance and drop-offs.
• Collaborate with Lifecycle and Paid teams to align with paid and retention efforts.

🎯 Requirements

• 3+ years in a growth-focused role, ASO/CRO emphasis.
• Proven track record designing and executing A/B tests.
• Experience collaborating with Product and Engineering on experiments.
• Expertise analyzing large datasets with Google Analytics or Amplitude.
• Strong understanding of mobile acquisition channels and PLG.
• Exceptional project management and cross-functional delivery.

🎁 Benefits

• Competitive hourly rates.
• Talented team who care deeply about our mission.
• Opportunity to create a new world through meaningful work.