Product Growth Hacker (Exchange)

Added
24 minutes ago
Type
Full time
Salary
Salary not provided

Related skills

campaigns mixpanel tableau crypto localization

๐Ÿ“‹ Description

  • Own growth strategy for the Exchange (Advanced) with product/strategy teams.
  • Develop stories and campaigns to differentiate the platform globally.
  • Define user personas and map tailored journeys with data/analytics/product.
  • Lead creative/copy positioning for growth campaigns and localization.
  • Plan go-to-market for feature launches with product team; coordinate testing.
  • Conceptualise integrated campaigns across in-app, email, web, social.

๐ŸŽฏ Requirements

  • 7+ years of product marketing, crypto/financial background preferred.
  • Proven success launching and scaling B2C products and growing revenue.
  • Excellent communication and copywriting skills; storytelling that converts.
  • Highly collaborative; cross-functional in fast-paced environments.
  • Analytical mindset with marketing analytics and user research.
  • Experience in regulated industries or financial services is a plus.
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