Related skills
ai excel adtech direct mail radio📋 Description
- Own strategy and execution to drive marketing performance within budget.
- Track weekly and monthly performance; adjust to lift KPIs.
- Collaborate with Creative, Analytics, MarTech, Product, Finance to drive channel outcomes.
- Manage external agencies for media buys, contracts, reconciliations.
- Analyze channel performance and implement optimization strategies.
- Present recommendations on test expansions and AI-enabled scaling.
🎯 Requirements
- 5+ years direct response marketing; 3+ years offline performance marketing in high-growth company.
- Fintech or Insuretech experience preferred.
- Deep knowledge of channel landscape; experience with at least two channels: Radio, Podcasts, Direct Mail, Creator Partnerships, Sponsorships.
- Autonomous, quick learner; thrives in fast-paced startup environments.
- Executive presence to influence senior leaders and drive cross-functional alignment.
- Advanced MS Excel and ability to work with AI tools (Hex, Claude, Gemini).
🎁 Benefits
- Remote US position; work-from-home options.
- US benefits details at ethoslife.com/careers.
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