Related skills
looker b2b saas tableau media strategy ctvπ Description
- Lead end-to-end brand marketing campaigns for awareness and consideration
- Own brand media program with external and internal partners
- Develop media plans and oversee buying across CTV, OOH, audio, display, paid social
- Collaborate with product/marketing teams to align messaging
- Drive creative development to fit each channel/content type
- Synthesize data to measure and optimize campaign performance
π― Requirements
- 8+ years in brand marketing, SaaS experience preferred
- Advertising across OTT/CTV, OOH, audio, paid social
- Experience leading cross-functional marketing teams
- Strong analytics; proficient with Looker/Tableau
- Strategic thinker who can also execute tactically
- Clear written communication; able to present to execs
π Benefits
- Competitive salary and meaningful equity
- Comprehensive medical, dental, and vision coverage
- Regular compensation reviews
- Flexible paid time off policy
- Paid Parental Leave Program
- 401k plan and match
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