Principal Account Executive (Nordics)

📋 Description

• Prospect, maintain, and expand accounts in assigned territories.
• Own full sales cycle: outbound prospecting, pipeline, and closing.
• Hunter mentality with consultative selling to customers and channel partners.
• Learn the product offerings to become a subject matter expert for key clients.
• Develop account and territory plans to meet quotas and goals.
• Conduct outbound prospecting and maintain relationships with clients.
• Prepare and present sales proposals and quotations.
• Organize client accounts and updates in CRM.
• Review and negotiate complex agreements; be primary contact for Veracode.
• Own and resolve general sales inquiries and respond to RFPs.
• Collaborate cross-functionally to ensure go-to-market success.
• Attend trade shows and seminars as needed.
• Participate in other tasks or projects as requested.

🎯 Requirements

• 5-8 years of sales experience selling B2B applications (SaaS).
• Experience selling to Nordics region.
• Proven track record selling to security, Dev/Ops and IT Execs.
• Strong business acumen and quota over-achievement.
• Able to work in direct and channel sales.
• Clear understanding of procurement, negotiations and deal closing.
• SFDC or equivalent CRM experience.
• Travel up to 20%.