Related skills
account planning shopper insights syndicated data retail analytics primary data📋 Description
- Lead planning with a retail/shopper marketing focus.
- Provide analytics insights across consumer goods categories.
- Collaborate across creative, account leads, and IAT to shape POV.
- Apply proprietary strategic models to guide client projects.
- Align retailer and brand segments to inform the marketing mix.
- Represent shopper voice to stakeholders for commerce priorities.
🎯 Requirements
- 8+ years in marketing/marketing communications; Account Planning.
- Commerce fundamentals: brands/retailers connecting with people and culture.
- 5+ years with primary, secondary, and syndicated data.
- Branding fundamentals and strong marketing sensibilities.
- Shopper/customer fundamentals and understanding of consumer behavior.
- Excellent presentation, interpersonal, and collaborative skills.
🎁 Benefits
- Global office hubs; hybrid with 3x in-office per week.
- Competitive PTO plus paid holidays.
- Strong learning and development opportunities.
- Benefits that help you live your best life.
- Parental leave and related benefits.
- Volunteering opportunities.
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