Related skills
looker google ads meta tiktok ga4📋 Description
- Own and scale paid media across Google Ads, Meta, TikTok, and Apple Search Ads.
- Manage budgets, forecasts, and pacing to maximize ROAS and hit volume targets.
- Develop and run A/B tests on creatives, landing pages, and audiences.
- Analyze campaign performance with GA4, Looker, and dashboards; turn insights into actions.
- Collaborate cross-functionally with product marketing, creative, web, and local teams.
- Report KPIs (CPA, LTV, ROAS, CR) and lead regular performance reviews with stakeholders.
🎯 Requirements
- Channel expertise in Google Ads, Meta, TikTok, and Apple Search Ads.
- Data-driven mindset; proficient with ROAS, CPA, LTV, CTR, CR; GA4, Looker, Excel/Sheets.
- Testing and optimization with A/B testing, funnel analysis, and CRO.
- Strategic thinking; connect performance to business goals and adjust strategy.
- Collaboration & communication with marketing, creative, web, and analytics teams.
- Creative judgment; ability to brief, evaluate, and iterate on ad creatives.
- Growth mindset; proactive, curious, and eager to improve processes and outcomes.
🎁 Benefits
- Rest & Time Off: 30 paid vacation days, holidays, personal purpose day.
- Food & Office Comfort: Breakfast and lunch by in-house chefs; remote work from other offices.
- Health, Fitness & Mobility: Urban Sports Club, Fitbit Versa 3, Deutschland Ticket.
- Link: https://go.amboss.com/the-amboss-prescription-de
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